From start-ups to some of the leading consumer products brands, our firm has helped these companies navigate this dynamically changing market to discover new opportunities for growth. Our method goes beyond simple ideation, focusing on higher level opportunity areas that have a solid foundation of market needs, conditions that make the time right to act and value propositions that companies can execute on. We help these clients prioritize opportunities around targeted demographics, product experiences, connecting with their customers, the new post-Covid definition of ‘clean’, e-commerce strategy and rapid innovation methods.
Opportunity in consumer goods and textiles comes from the needs in the market, the value propositions you can create and the conditions that bring them together. We look broadly at not only trends but the changing conditions that impact the industry.
Consumer Goods & Textiles
Future Proofing Landscapes
To gain a holistic understanding of how the consumer goods markets are changing, we look at trends in adjacent industries, external influences and internal functions. New business models, packaging technologies, how people are buying, how goods are manufactured and even how companies innovate uncover opportunity areas internally. Multiple industries including beauty, fashion, food technologies and personal health all have emerging trends that interplay among the different industries. An aging population with extra disposable income, ubiquitous connectivity of devices, sustainability concerns, shifts in what a ‘proper diet means and even how social media influences purchasing can all effect which opportunities to pursue.
Ready for more?
Join us for an exploration of opportunity at the intersections of these trends. We offer Future Proofing Bootcamps through to full engagements that help you identify a landscape of opportunities that are bigger than those found when you look at your industry trends only.